Why You Should Have A Domain Name Alias In Your Primary Website
What if somebody told you that you can have many domains in your primary website without any effects on your primary domain name? Will you believe her on this or you will just dismiss the whole idea saying that it’s all impossible? So, if you doubt her on this fact, I am here today to clear your doubts regarding this issue.
Yes, its hundred percent true that you can have as many names as you wish associated to your primary website name. This helps to get rid of poor quality domains. When I say poor quality I mean the ones which surfers find to be long, not catchy, and difficult to memorize.
To define to you what domain aliases is, it’s nothing complicated but it’s a service available for having your additional domain names as subsidiaries to your major domain. They will be associated to your primary domain. Alias permits you to have more than one domain name in your site.
The advantage regarding this service is that there are no extra fees to be paid. All you got to pay is registration and renewal fees once these names expire. When surfers use alias, the URL in their browser address bar will stay exactly the same way as they typed it. If at one point you feel that you don’t want these domain aliases, you are able to remove them from your site. The search engines will not penalize you if you remove them.
The search engines will not disapprove the indexing of domain name aliases which are pointing to the same site as long as they are clean. They should be directed to the primary domain itself. You have to be careful on the kind of names to associate your site with or else they will ruin its reputation. Search engine may penalize your website if you acquire bad names to use them as alias.
Before you acquire a domain especially the previously used one so that you use it in your site as alias, you should consider the following factors first:
Does it posses the good traits of a domain name? It should be a catchy word which is short and easy to memorize.
Is this name from a website that was regarded as a spam by the search engines? If yes, don’t use it.
Consider if this name is a trade mark belonging to someone else or organization. If it’s a trade mark belonging to someone else do not use it as your domain alias.
Consider the type of extension this name has. A dot com extension works well among surfers as it is popular.
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