Just SEO Tips

What is Search Engine Marketing

If you’re an advertiser, you probably know already that your visibility in search engine results pages (SERP) is of vital importance. What good is a website if nobody knows about it and you’re not getting users visiting it? E-commerce is a numbers game; it’s just a given that if your products and services are worthwhile, you’re going to get a lot better sales (“conversions”) if you have more people actually visiting the site to check you out. Read the full post

Search engine optimization, or SEO, is the process of designing and creating content that will result in increased amounts of quality traffic to a website via “organic” or un-paid search engine results. Webmasters and internet content providers started doing SEO in the mid-90s. However, what actually constitutes SEO work has changed as the field evolved over the years, sometimes rather drastically.

The Early Years Read the full post

It was quite easy and convenient in the beginning. People used to get enough back links to their sites and relied heavily on targeted keywords and key phrases to get search engine spiders attracted to their sites and achieve search engine optimization in the process. With the evolution of SEO techniques the process began to take a complex turn. Neither links nor the keywords are as important today as they once were. Even relevancy of contents that dominated the SEO process until now is gradually taking a back seat with new methodologies and techniques coming up every now and then. Read the full post