Search Engine Optimization

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Yahoo utilises SEO techniques to select news content Comments Off

Posted on July 05, 2010 by admin

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Following Yahoo’s acquisition of Associated Content in May 2010, the company has completed work on their new Upshot blog, which determines which news stories to publish based on search driven data.

The traditional system comprised of editors selecting what they thought were the most important stories of the day. With Upshot however, analysts will examine which keywords and phrases are popular amongst users before passing the information over to the writing team. The commentators will then create and publish articles which correspond to the topics which are of greatest interest to the readers at any given time.

Utilising Twitter And Other Social Media Outlets For Seo Comments Off

Posted on April 13, 2010 by admin

Twitter, Facebook and Buzz are just three of the many social media outlets where people can voice the latest news, views and pictures to a much larger audience. Twitter in particular has become an increasingly popular news medium that is being used by individuals, businesses and major broadcasters alike. It is common to see the Twitter sign on websites and also on the major news channels including BBC and CNN, but you may ask why?



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