Just SEO Tips

The rise of search engine optimisation companies in recent years can be seen as a reflection of the fact that there’s plenty of money to be made online. But are things all as they seem? Why should you spend money hiring an SEO consultant?

Not so long ago, there simply wasn’t the concept of SEO. That was because most people didn’t even know what a search engine was! As Internet usage has increased, the dominant role of the search engines has become recognised. It should come as no surprise that many people have looked to have an impact on the search engine results. Read the full post

Why Web Design is Not SEO

No matter how clear designers and Web-related firms try to make it, some people think that just getting a Web site, particularly if it’s from a company that also does Search Engine Optimization (SEO), means a free lifetime supply of Google hits. There seems to be no end to the assumptions that people make about the process, especially if they are not tech-savvy types. “All you have to do is push the right button” is something computer professionals have heard for years. Incredibly, you can find people complaining on the Internet user forums about their $99 Web site package or $10-a-month hosting plan not making them first in line in the search results. This reveals an amazing lack of knowledge about the process. Read the full post

If you don’t utilize proper keyword selection methods the remainder of your online marketing campaign will become a lesson in futility.  No matter how effectively you implement your online marketing campaign your results will be poor, at best, with the wrong keywords.

Most of the time companies are over confident about selecting keyword phrases and do so without fully realizing how essential this step is.  There are many problems with trying to do keyword selection for your business all by yourself. Read the full post